Planning for the 2015 MY LITTLE PONY Fair is full swing! As you may know, we coordinate this event each year with the help of our awesome community and the terrific marketing team at Hasbro, Inc. I am a contracted promoter of the MY LITTLE PONY brand and as a result, the MY LITTLE PONY Fair is the only MY LITTLE PONY convention event that can boast support and collaboration with Hasbro.
In the past several years, the MY LITTLE PONY Fair has grown exponentially. In 2014, we had attendance of upwards of 1,200 attendees. Considering that our attendance in 2010 topped out at 300, I’d say we are headed in the right direction and doing something right! Unlike, other more Brony-centric PONY events, we have aimed to have slow sustainable growth each year and expanded our programming to reflect the needs of our attendees. While we do cater to the current Friendship Is Magic audience, our primary focus is, and always has been, the MY LITTLE PONY Collector. We provide panels, discussion groups, and workshops highlighting MY LITTLE PONY licensed products, collector resources, and the history of MY LITTLE PONY.
This year’s MY LITTLE PONY Fair offerings will include appearances and small group sessions with MY LITTLE PONY creator, Bonnie Zacherle, and MY LITTLE PONY: Friendship Is Magic vocal talent, Andrea Libman. In addition, artist Jenn Blake will host a presentation for those with an interest in MY LITTLE PONY artwork.
The MY LITTLE PONY Fair Marketplace continues to grow in 2015, hosting over 100 vendor booths teeming with officially licensed MY LITTLE PONY products, vintage MY LITTLE PONY collectibles, artist offerings, and upcoming brand products.
Join us on a journey of the History of MY LITTLE PONY in our curated exhibit: MY LITTLE PONY Through the Years. Key items and artwork from the rich 32 year history of the brand will be on display including the original MY LITTLE PONY prototype figures that were hand painted by Ms. Zacherle.
The MY LITTLE PONY Fair offers several opportunities for attendees to play interactive games and participate in contests for a chance to take home goodies and prizes. Games are designed to reflect a typical “fair” atmosphere with both games of skill and games of chance for all ages to enjoy.
In an effort to include our youngest MY LITTLE PONY fans in the festivities (and those young at heart), we will be again hosting our popular Sugar Cube Corner Crafting area where attendees will have the opportunity to make and create MY LITTLE PONY themed crafts, and use provided art supplies to color and decorate their favorite MY LITTLE PONY characters.
Participate in our annual MY LITTLE PONY Costume Contest and Parade by either dressing in costume, or by voting for your favorites. Our annual MY LITTLE PONY Custom and Art Contests showcase the many talents of our amazing community artists and entries are on display throughout the weekend.
Round out your MY LITTLE PONY Fair experience by taking home a piece of the magic in the form of one of our officially licensed MY LITTLE PONY Fair event souvenirs. Items range from Special Edition Premium MY LITTLE PONY figures, event T-shirts, logo mugs, logo totes, collector lapel pins, event lanyards and other items you cannot get anywhere else.
We hope you will join us in 2015 for the 12th annual MY LITTLE PONY Fair on June 27th and 28th in Chicago, Illinois. Event tickets and ticket packages will be available for order in the coming weeks. Pricing will be released soon. Book your hotel room at the Hyatt Regency Schaumburg Hotel now to secure our $99 room block rate. Details can be found on the official MY LITTLE PONY Fair website: www.mylittleponycon.com